The promotional products industry is ever evolving and its good to keep an eye on trends. Here are 4 promotional merchandise trends for 2019 from the Inck team!
Trend #1: It’s all about the phone!
Consumers spend more than 24 hours a week on their smartphones, so giveaways that engage brands with consumers phones are a sure-fire hit.
Trend #2: Bluetooth Accessories
We’re seeing huge growth in bluetooth products with prices dropping as bluetooth technology becomes increasingly ubiquitous. Mini-speakers, smart drink bottles, headphones are just a few products that consumers love and will create connection for your brand.
Trend #3: Eco-Friendly Products
Climate change is at the forefront of consumers purchasing decisions, therefore, eco-friendly and sustainable promotional products are becoming increasingly popular. Not only are consumers looking to purchase products that are biodegradable, but they are also looking for those products that are manufactured sustainably. Whether this be a bamboo coffee cup eliminating single-use plastic or an R-PET shopper that fall inline with the recent changes to Australian laws demonising the free shopping bag.
Trend #4: Personalised Gifts
Personalisation is a growing trend as decoration techniques and redemption methods become more accessible and putting your consumer’s name on your branded products is a guaranteed way to build a strong personal connection with your audience.