creative promotional products Archives

Woman wearing a red sweater and beige overalls, smiling while writing on a clipboard in a room filled with cardboard boxes.

Ensuring Perfection: Why Quality Control is a must with Merchandise

December 5, 2024

In merchandise production, quality control isn’t a one-time task; it’s a continual process that keeps your product aligned with your standards at every critical stage. From pre-approval to the final…

Common mistakes in your Merchandising Strategy

November 21, 2024

When it comes to branded merchandise, even the smallest mistake can cost you opportunities to connect with your customers. Whether you’re a start-up launching your first merch line or a…

What You Can Learn from the KPMG Airforces

November 7, 2024

Key Takeaways Employee engagement programs build loyalty and enhance workplace culture. Merchandising initiatives, like custom apparel, create a sense of unity within large organisations. Strong internal branding contributes to external…

A businessman holding a digital globe surrounded by glowing network connections and technology icons, representing global connectivity, innovation, and emerging trends.

Emerging Trends in Custom Branded Merchandise: What to Expect in 2025

November 1, 2024

The world of custom-branded merchandise is transforming rapidly, and as we look ahead to 2025, several key trends are emerging. With the rise of new technologies, shifting consumer behaviours, and…

Maximising Brand Impact: The Psychology Behind Promotional Products

October 25, 2024

In today’s competitive marketplace, promotional products remain a powerful tool for building brand awareness, engaging consumers, and driving loyalty. But what is it about certain products that make them resonate…

What Rock Band T-shirts from the 1970s can teach us about brand merch

October 18, 2024

The 1970s rock band T-shirt is more than a vintage piece of clothing—it’s an icon of music culture and a powerful lesson in brand loyalty. From Led Zeppelin to Pink…

Three students smiling and holding Student Guild tote bags at an outdoor university event, surrounded by Griffith University banners.

The Perfect O-Week Merch Pack: Building Strong Student Connections

October 11, 2024

Orientation Week (O-Week) is one of the most exciting times for new university students. It’s their first real glimpse into campus life, where they meet new people, explore the grounds,…

How QR Codes are Revolutionising Merchandise Marketing

October 4, 2024

QR codes are quickly becoming a useful tool in branded merchandise, offering brands an impactful and interactive way to engage with their audience. By integrating QR codes into merchandise, brands…

A hand holding a smartphone displaying a "hot or not" comparison between Michael Jordan holding Air Jordans and Kendall Jenner holding a Pepsi can.

Hot or not? Artist collabs

September 20, 2024

The Power of Promotional Merchandise Collaborations with Artists and Celebrities Collaborations between brands and artists or celebrities are reshaping the landscape of promotional merchandise, creating bespoke products that stand out…

Connecting Through Merchandise: The Key to Lasting Brand Impact

September 12, 2024

In our fast-paced, distraction filled world, branded merchandise stands as one of the most powerful tools to create lasting bonds. Your merchandise is more than just a product with a…