Hot or not? Cooling Towels

This year, one of the hot products grabbing people’s attention is the cooling towel. Once you have used one yourself, you’ll find it easy to understand why they’re in demand.…
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can promo merch be too successful

Can promo merch be TOO successful?

While the idea of creating branded merchandise that is in huge demand might sound ideal, some promotional campaigns have backfired for being TOO successful. Let’s look at a few examples…
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Guide to Merchandise Lingo

The INCK Guide to Merchandise Lingo

Looking to create a range of branded merchandise for your business? Been asked to source some cool creative products for an upcoming activation? If it’s not something you have a…
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Greenwashing

Greenwashing

Promo products & Greenwashing – don’t get hung out to dry! Are your promotional products putting you at risk of legal action? Sounds a bit dramatic, doesn’t it…..? But, every…
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