How Can I Measure the ROI on Promotional Products?
We get this question a lot. And, yes, measuring the ROI on promotional products is not as simple as: A (net profit) – B (cost of investment) x100 = %…
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Hate for the Plate – When Branded Merchandise Backfires
They say size matters, but when it comes to regulating portion size, it can spell big trouble for your brand. Macy’s department store recently bowed to online pressure to remove…
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Promotional Swag – What NOT to Do
What a difference the right direction can make. In the late 90’s, the Bureau for At-Risk Youth, released an anti-drug propaganda pencil with the slogan “Too Cool To Do Drugs”.…
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How Many Slaves Do You Have? Take The Test
You might not know it, but chances are you have a number of slaves ‘working’ for you. They might have helped make that coffee you ordered this morning. Or that…
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Tread Lightly – The Shoe Made Entirely From Plants
As the war on plastic continues, one shoe company has shown that it is possible to limit our sustainable footprint. Literally. Native Shoe’s aptly named Plant Shoe is made from…
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Four Ways Promotional Products Can Trip You Up
Promotional products have been proven to be the No 1 most effective form of advertising and they are an essential part of any smart, marketing strategy. That said, at Inck,…
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5 Ways to Make Sure Your Giveaway Doesn’t Become a Throwaway
Using promotional products to ply your customers with pointless junk is a rubbish market strategy. Literally. Here are the top 5 ways you can manage a successful promotional marketing campaign,…
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How To Choose The Right Promotional Giveaway
How hard can it be? Pick a product, choose a colour, print your logo on it. And then start giving it away. The problem with this approach is that, in…
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Grab yourself a Pizz-a Manny’s Merchandise before it’s gobbled up!
Branded merchandise is a proven commodity, therefore there has never been a better time to create a range of food merch that will keep your business at the forefront of…
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7 very cool promotional merchandise ideas
We love showing examples of our own work but sometimes we need to take our hats off to great examples of promotional merchandise we see out there. Here are 7…
Read MoreTour de Cure 2019The Tour de Cure Australia is officially underway, with 250 riders (including Mark Beretta for his 10th year) aiming to raise $10 million for cancer research! 🚴🏻🚴🏻♀️Please donate here 👉 http://bit.ly/FundCures
Posted by Sunrise on Thursday, May 2, 2019
The 10th Tour de Cure Signature Tour has kicked off!
Friday marked the official start of the 10th Signature Tour de Cure with a team of 250 riders hitting the road to cover the 1400km journey from Sydney to Geelong…
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Hendrick’s Giant Cucumber: How sinking to the bottom brought them out on top
Last month, Hendricks’ Gin unveiled a Giant Inflatable Cucumber in the iconic Australian location that is Sydney’s Darling Harbour. In hope to gain greater brand awareness, the giant cucumber was…
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What’s Hot? 4 Promotional Trends for 2019
The promotional products industry is ever evolving and its good to keep an eye on trends. Here are 4 promotional merchandise trends for 2019 from the Inck team! Trend #1:…
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Hazardous Button Batteries; The Importance of Putting Safety First
The ACCC have identified button batteries as a ‘Product Safety Priority for 2019’ after deaths in 2015 and it is believed around 20 children are taken to hospital every week…
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When is Chinese New Year 2019?
Chinese New Year officially begins on February 5th, 2019, and ends on February 19th. Preparations for the New Year begin on January 28th, 2019, and last until New Years Eve (the…
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Have you joined the coffee cup revolution?
Reusable coffee cups are steadily taking over. Walk down any city street first thing in the morning these days and you’ll notice more and more commuters are doing their part…
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Liven Up Your Water in 3 simple steps!
Drop, Shake, Enjoy! With summer fast approaching, staying hydrated is a must. But often you have two choices: flavoured fizzy drinks or ‘juice’ which contains more sugar than fruit most…
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What to do when the dollar dive bombs
Welcome to the highs and lows of retail. As many brands and retailers would be so fully aware of, the currency roller coaster ride has the power to make or…
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Goodbye plastic. Hello compostable satchels
Want to save the planet? Just hit Sendel With online deliveries zooming around the globe at a rate of thousands of parcels a minute, anything we can do to reduce…
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And the APPA award goes to… Inck again!
We were very excited and proud to work on this Campaign with Frucor and Bamboo Marketing. To be rewarded by APPA for our efforts was an added bonus! APPA 2018…
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Giving branded merchandise a whole new meaning
Have you ever loved something so much you considered getting its likeness tattooed on your body? Most people would take this step to honour a family member, reflect on an…
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Inck Joins the effort to ditch plastic straws
Virgin Australia have recently announced that single use plastic straws and stirrers have been removed inflight and in Virgin Lounge, demonstrating their commitment to “Green” sustainability initiatives. Here is our list…
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Going overboard to give peace-of-mind
There are about 5 to 6 million shipping containers crossing the sea at any one time. And not all of them complete the journey! Sea freight shipment is just one…
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